4th November, 2026
We are proud to unveil refreshed logos for Newcastle Basketball and the Newcastle Falcons, marking an exciting new chapter for basketball in our region.
These updated logos don’t just provide us with a visual refresh. They reflect our commitment to establishing a deeper connection and shared identity across all levels of the game in Newcastle.
Striving for Unity.
The most notable changes that have been made all stem from the same idea: We are one community. Design choices such as sharing the same colour palette and font between the two logos reinforce our unified approach across all of our competitions and programs.
The Falcons have been a part of Newcastle Basketball’s identity since taking part in the inaugural NBL competition back in 1979. Today, that proud legacy lives on from our pathways programs all the way through to the NBL1 East.
Both logos maintain their own distinct identities, but their closer alignment reflects the important relationship between the Falcons and the wider Newcastle Basketball community they represent.
Designed for the Future.
Beyond strengthening our shared identity, this refresh also positions Newcastle Basketball for continued growth in an increasingly digital sporting landscape.
Our updated branding allows us to establish a more consistent and recognisable presence across digital platforms, apparel and communications, which strengthens how we present ourselves to members, supporters and commercial partners.
Building a stronger identity both on and off the court will pave the way for new opportunities that lead to further investment into the future of basketball in Newcastle.
Flying Higher. Together.